Mooneyes USA, which has one of the most recognizable logos in all of motorsports, is this year's Justice Bros. Car Care Products Reunion Spotlight honoree. Dean Moon founded the company identified by the familiar cartoonish pair of eyes more than a half century ago. He grew up in the Whittier-Santa Fe Springs, Calif., area, and he became an active hot rodder and lakes racer in the heady days immediately after World War II.

Moon made his first product in his Whittier High School shop class when he fabricated an aluminum fuel block to evenly distribute fuel to the popular multi-carb setups of the day. After the war, he briefly worked as a machinist and made fuel blocks from aluminum billet, which he sold to fellow rodders at the Whittier Hula Hut Drive-In. In 1950, he had sand cast molds made to cut production costs, and suddenly Moon was in the speed-equipment business. In the late 1940s, he worked as a tune-up man at Urich Lincoln Mercury; after hours, he adapted Lincoln Zephyr dual point ignitions to work on Ford flathead V-8s.

After service in the Air Force during the Korean War, Moon briefly returned to Urich. Realizing a market existed for his two products, he opened Moon Automotive in a shed behind his father's cafe in Santa Fe Springs, where he and his brother, Buzz, did tune-ups, sold speed parts, and put their money right back into new products.

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